Madison Gary.
Sales & Marketing Coordinator
Madison Gary is the sales and marketing coordinator at Caliber, where she supports the firm’s agency marketing and business development. She collaborates with senior marketing and sales leaders to drive growth through strategic content creation, brand marketing initiatives and sales enablement efforts.
Before joining Caliber, Madison worked as the marketing specialist and copywriter for Webspeak Media, a South Carolina–based web agency specializing in digital marketing for small businesses. There, she led client-facing content strategy and development across multiple industries, focusing on SEO and brand storytelling. In addition, she worked as Marketing Strategist for a local Berkshire Hathaway HomeServices real estate team, where she led the full digital rebrand.
Prior to her agency experience, Madison worked with several early-stage SaaS startups, where she developed a foundation in outbound selling and demand generation — experience she draws on in her work at Caliber today.